First rule of self-publishing:

Get a professional editor.

Period.

No excuse.

I don’t care how good your beta readers and critique partners are.

I don’t care if you’re a traditionally published midlist author going out on your own.

Get a professional editor.

You want to self-publish? Put in the time and the effort and the money, just like a big publisher would. This is a business and you are creating a product to sell to people. Give them a good product.

That product begins with a professional editor.

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