Guest blogging and Tools of Change

I’m over at Publishing Renaissance today, blogging part 3 about how The Bewbies came into existence; in case you missed them, see part 1 and part 2, too!


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April Hamilton, independent publishing crusader extraordinary, built a new site called Publetariat, which will serve as kind of a clearinghouse/gathering space for independent-like authors. As soon as I figure out the Nixonian Drupal (you know, tricky dicky), I’ll be adding my voice over there. At least, uh, that’s what I’ve been s’posin’ to do for a while now and haven’t gotten to it. I’m sure April will find a suitable punishment for me.

The O’Reilly Tools of Change for Publishing conference went on earlier this week and I followed the comments on Twitter. Fascinating! although I’m not sure any conclusions can be drawn in any direction. Frankly, it seems to me nobody really knows what the hell’s going on in publishing right now. I will just keep on keepin’ on. By the way, a free e-book rundown of the conference is available for anyone who wants one.

A lot of what I saw related to the creative monetization of fiction, which ties in perfectly with The Urban Elitist‘s and my cross-blog series on the same.

The EPUB format drum continues to be beaten and pleasepleaseplease, PTB, do IT! All for one and one for all! The mp3 format of e-books. I cannot tell you how I salivate at the thought.

DRM was preached against as the Great Satan (which it is).

The guy behind the Espresso Book machine spoke. I don’t know what he said, but check out this video.

Some of my independent publishing cohorts and pals had a session. I wish I’d been there!

I’m coming to the conclusion that it will be another few years before e-books are widely read and that at that point, the value of the print book will be in POD pretty, well-made editions, hardback with gorgeous jackets and/or the ability to offer leather-bound and tooled editions or other specialty editions, where the object of the book is the art as well as the content. Until then, the market’s going to be in flux with regard to price, from free to outrageously overpriced. (I’ll blog this later; I have lots to say about this.)

In other news, the XY Tax Deduction went rooting in the cabinet and brought me a can of corn to make for him. So I did. He said, “I not hun’ry.”

The book is dead. Long live the book.

Had a very instructive morning, dear boys and girls. The power in my neighborhood went out for a while.

The devil! you say. No, truly, it did. No lights, no TV (poor Dude and Dude’s daily recordings), no stove (electric, ptooey), no dishwasher, no washing machine or dryer (not like I personally use those things), no hot water (after what’s left is gone), no Internet (gasp!), and, my personal favorite, no data because my laptop went on battery immediately, but I keep everything on my grab’n’run emergency preparedness external hard drive.

Pffft.

So what did I do? Went hunting for my eBookWise. That’s right. I’d had it charging and it was all fresh and ready to go, but what would happen after my charge ran out in 12 to 15 hours (depending on what light level I had it set on)? I would not be able to read, that’s what would happen. And I would thus be forced back to dead-tree books.

And writing long-hand on lined paper. (Er, well, I do that anyway.)

Take away from this what you will, but while I am still a pusher of electronically transmitted stories, nothing but nothing will take the place of dead-tree books.

Practicing what we preach

In the spirit of our philosophy of making it easy on the customer (well, actually, it was because our shopping cart software got upgraded to do what we wanted it to do), we’re making it even easier for you to purchase The Proviso. We can now offer the 8 e-book file formats individually, for $5.99 each. Yeah, we know times are tough, but geez, an epic novel for six bucks. That’s hours and hours of entertainment. Can’t beat that. We still offer the .zip file with all 8 formats as well as the trade paperback (free shipping!), but now you can get the one you need for a lower price! Just click on the BUY NOW button on the left sidebar underneath The Bewbies.

And don’t forget! For those of you who’ve read the book and would like to know more about those wacky kids (or you’d like to know where the Dunham series is headed next), you can find a whole slew of stuff at theproviso.com. More content. More entertainment. For free.

Dear Santa,

I have been a very good girl so far this year. Well, I mean, there was that homework assignment I didn’t help my kid with in time. And, um, I kinda sorta strayed away from my diet. Once. Okay, twice. Anyhoo.

9780140911664hDown below, I asked for 6 more hours in a day and the ability to not to have to sleep. That’s my number one and number two wishes for Christmas. You’re magic. You can do that.

Now, I must have this:

Penguin Classics The Arabian Nights gift set.

Okay, now, I know that you’ll have to make a stop in England to get it, but you’re going there first anyway, right? Just pick it up for me while you’re there filling stockings and such.

Yes, I KNOW it’s paper!

What’s that? Oh. Well, I DO adore e-books, Santa. But I also adore paper books. Just not…mass market paperbacks. I’d much rather read an e-book than a mass market paperback.

And look at it. Isn’t it GORGEOUS???

This crow needs pepper or sumpin’

swlogoOkay, so remember where I said I wouldn’t put The Proviso on SmashWords because it had special formatting and boo hoo hoo?

You know what? I’m a capitalist-pig whore* and I’m full of shit, too.

SmashWords partnered with Stanza and Stanza’s iPhone store, so naturally I got over my formatting/design hubris immediately and figured out a way to do all my special little touches with your bare-bones Word settings. So, yeah. Apple, bite me. Or rather, let me bite you. The Proviso is now available on your iPhone/iTouch at the Stanza store via SmashWords in EPUB, LRF, MOBI/PRC, PDB (the PalmDoc source file, not the eReader container), and PDF. You can read 30% of it free there, too.

*Yeah, I know it was redundant and probably went without saying anyway.

But, erm, be patient. Their servers are very popular at the moment.

Yay Stanza and a big THANKS! to Mark Coker and Bill Kendrick for going out of their way to help me.

The forbidden Apple

So let’s try this again and I will make myself very clear: I’m seriously pissed.

Apple rejected my book from its iApp store on the basis that it has the F-word. Now, I’m sorry, but the fact that the F-word is in my book is the least of its crimes (they must have missed the “cunt”), so…“fuck”? Really? But that’s not the point.

And you can download the Stanza (free) or eReader (free) applications to your iPhone, download my book, and read it that way, so all is not lost. But that’s not the point.

Some people call this censorship. I don’t; they’re well within their right to accept or reject any book they want. But that’s not the point.

The point is also not that Apple is cutting off its nose to spite its face. For whatever reason I don’t understand, they’re wishing-washing on e-books.

1) There is no iBooks.

2) There is no restriction of explicit lyrics and explicit/violent games and R-rated movies in the iApp store, which leads me to believe that the restriction is solely for e-book applications. Why? Are we discriminating against reading as a leisure activity? Why?

3) At the same time, Apple made a deal with ScrollMotion to provide a host of e-books as applications, but I notice they are of the young adult variety, which is a pretty safe bet, content-wise. However, they’re wrapping these up in DRM. Why?

4) Not only that, but some of them are seriously over-priced. More than the hardback!!! Gah.

5) When I actually looked at what was in the e-book section if the iApp store, it was classics in the public domain (good!) and puppies-and-kittens (no, seriously, books on puppies and kittens) and manga (in which I have no interest whatsoever). Yeah. Selection. I can get a better selection of books to read at Wal-Mart, albeit I have to go there and buy dead-tree books.

6) On Teleread, the speculation is that spikes in iTouch sales are good for e-books, but is that true for e-book applications?

Nothing Apple is doing on this front makes sense to me. David Carnoy’s Knife Music (read his whole post) was rejected for the F-word, but this wouldn’t have even come to light if he weren’t already semi-high-profile (which fact is okay with me, but it’s happening all over the place, not just with him). I mean, they’re adding e-book applications a little bit. Here and there. Snootily.

On a purely capitalist pig basis, wouldn’t you think this would be a market they would want to exploit? I can only conclude that Jobs simply carries an utter abhorrence for The Book and does not want to exploit it for another revenue stream.

Seriously.

Music.

Movies.

Games.

But not…books?

Rock rejection

Or at least find the value in it.

Between The Apple Blog’s annoyance with books-as-applications and Booksquare’s rant about the newest ScrollMotion book app costing more than the hardcover edition,

When the ScrollMotion App and titles and prices were announced, I had one question for the publishers involved: are you on crack? Seriously, what were you smoking in that meeting?

I think I’m okay with getting banned by Apple.

I gotta find the cachet in having gotten banned. Somehow…

Creating e-books: Gather your “materials”

I want to make something very clear. What I’m doing is giving you the tools to create e-books from scratch with very little money and not a lot of automation. There’s a reason for this: When you learn it this way, you learn principles you can carry with you to other projects. If you’re expecting oh golly gee whiz bang flashy stuff, this ain’t it. It’s just the nitty gritty. Now, it is a time suck, but hopefully, if you’re inclined toward DIY and you want to know how things work, you might have fun. In fact, I want you to have fun.

I. PRELIMINARIES

For the purposes of this series, I’m going to demonstrate using a short companion vignette to The Proviso called “July 14, 2001.”

A. COVER ART AND ANY GLYPHS

I’ve assumed you’ve formatted your cover art for use on a 6″ x 9″ trade paperback. At 300 dpi (as per Lightning Source’s specifications), that’s 1800 x 2700 pixels. I suggest you do everything to Lightning Source’s specifications because if you eventually want to go into paper, you will be used to them.proviso-cover-directory

I have several different sizes and formats of the cover art for The Proviso for many different purposes. One includes a grayscale .png file for the IMP format that is 290 x 435 because that’s the most comfortable size my eBookWise device allows. Most of the software we’ll be using will allow you to use your biggest size and will re-size it for you.

If you use glyphs (e.g., a publisher or imprint logo), they should be simple, small, grayscale, and in the .png format.

B. FRONT MATTER

1. Title Page

2. Copyright notices

3. Table of Contents (if the work is long enough).

4. Any acknowledgments or specialty items necessary for understanding the story (e.g., family tree, maps, provisos [heh]).

C. TEXT

D. BACK MATTER

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II. PREPARE YOUR TEXT

I’m going to assume you’re working from a Word document. You should work from your final manuscript (with minimal or no styles applied). Do not work from your typeset-with-styles document that you will use for your PDF format.save-as-html1

A. SELECT “Save As…” THEN CHOOSE “web page (.htm; .html).”

B. OPEN THE HTML DOCUMENT YOU JUST SAVED USING WORDPAD OR NOTEPAD.

C. STRIP ALL OF WORD’S MARKUP.

dirty-clean3

There will be scads of lines of it at the top and some along the bottom. Take it all out. You should have nothing left except straight text with <p></p> tags.

D. BUILD THE SKELETON OF THE HTML FILE:

<!DOCTYPE html PUBLIC “-//W3C//DTD HTML 4.01//EN”>
<html>
<head>
<title>…</title>

<style type=“text/css”>

INSERT YOUR CSS STYLE SHEET HERE
OR
LINK TO YOUR CSS STYLE SHEET HERE

</style>

</head>

<body>

INSERT YOUR CLEANLY MARKED-UP TEXT HERE

</body>

</html>

E. BUILD YOUR CSS (CASCADING STYLE SHEET).

You should have learned how to do this elsewhere.

NOTE: In my opinion, these are the things you should include in your styles:

1. Left AND right justify your text.
2. Put a fraction of a line space between each paragraph if you wish. In e-book reading, I find this desirable, but others may disagree.
3. Indent your paragraphs. I find this desirable no matter what.
4. Make sure your left and right margins don’t go to the absolute edge of the device’s screen.

F. MAKE IT PRETTY.

You don’t have to, but I think it means something to the reader, which is that you care. You care about your work and you care about the reader. You care about how the reader sees your work. They may not notice or they may, but you will know you did everything you could as professionally as you could.

So if this is important to you, do it. Use the HTML entity or ISO Latin-1 code for curly quotes and apostrophes, accented letters, em dashes instead of double hyphens. Find-and-replace will automate the process somewhat. Always use the ASCII codes instead of depending on the visual in WordPad; it won’t translate to Notepad if you care to use that as your editor. For an ellipses, use 3 periods with spaces between them. Do not use the ASCII or 3 periods run together. (You should probably just get into the habit of doing this in your manuscript.)

Left double quote: &ldquo;
Right double quote: &rdquo;
Left single quote: &lsquo;
Right single quote (apostrophe): &rsquo;

Em dash: &mdash;

G. CHECK AND DOUBLE CHECK YOUR ITALICS AND BOLDS.

Find any other specialty tags you used (e.g., double underline, strikethrough, etc.).

H. ADD IN YOUR FRONT MATTER AND BACK MATTER.

Mark it up as you wish to make it pretty, too.

I. HAVE FUN.

Experiment. Try different things to make it as pleasing to your eye as possible. It won’t be possible for you to make it pleasing to everyone, but have fun in the trying.

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III. REFINE

A. PAGINATE

I say that tongue-in-cheek because, as I’ve already discussed, there is no such thing as a page in an e-book. But for the purposes of this discussion, there is such a thing as front matter breaks, chapter breaks, and back matter breaks and I firmly believe they need to be separated and not run together.

You’ll need this tag:

<p style=“page-break-before: always”>

Live it, learn it, love it.

B. BUILD YOUR TABLE OF CONTENTS

If you have a novella or short story, don’t worry about this. If you have a doorstopper, do this. Unquestionably.

You’ll need these tags:

table: <a href=“#MARKER NAME”></a>

reference: <a name=“MARKER NAME”></a>

C. INSERT HEADERS AND FOOTERS.

If your device/reading software needs that done manually. My eBookWise does and I like it.

You’ll need these tags:

<!– HEADER –>

<header>
<table border=“0” width=“100%”>
<tr>
<td align=“left”>TITLE</td>
<td align=“right”>AUTHOR</td>
</tr>
</table>
<hr>
</header>

<!– FOOTER –>

<footer>
<table border=“0” width=“100%”>
<hr>
<tr>
<td align=“center”>PUBLISHER</td>
</tr>
</table>
</footer>

IV. CHECK IT OVER

What you should have when you’re finished is a cleanly marked-up HTML document ready to put through the eBook Publisher to create an IMP file (OEB container). Open it up in your browser. Look for formatting mistakes.

We’re going to start with the IMP (eBook Publisher) because this program has a compiler that will catch a lot of your markup errors and will help you create an even cleaner HTML document for the construction of the rest of your formats.

Creating e-books: The easy way

I AM AGAINST DIGITAL RIGHTS MANAGEMENT (DRM). ANY VENDOR I RECOMMEND WILL SHARE THIS STANCE AND ANY INSTRUCTIONS I GIVE WILL IGNORE ANY POSSIBILITY FOR ENCRYPTION. IF YOU WANT TO LOCK UP YOUR WORK, FIGURE IT OUT YOURSELF.

In my last episode, I instructed you to go learn (X)HTML/CSS. I was gently taken to task for that with the point, “writers shouldn’t have to learn code.” While I am of the opinion that for some writers, this is not only true, but that they should be kept from any computer interaction whatsoever, I’m afraid it’s just not realistic in the long run. You will learn something, even if it’s only the paragraph tags and all of it will be useful to you at some point.

Yes, you can use blogger.com or wordpress.com or any other sign-in platform for your blogging.

Yes, you can use Word and PrimoPDF to set type and distribute your work as a free PDF.

If you want to:

A. want to offer more than one file format (PDF) and/or

B. want to charge for your work

you’re going to have to either pay someone to do it for you or learn how to do it yourself.

There are quite a few places that will help you with #A.

FEEDBOOKS. As far as I can tell, if you use this service, you must offer your work for free. If this is not acceptable to you, just don’t use their service. (And if this isn’t true, let me know because I scoured the site and couldn’t find any “payment” type information. ) Also, you must manually build your book. Now, this has its pros and cons. The con is that it takes a while. The pro is that you can make it look purty with a little care and attention without having to learn much (if any) (X)HTML/CSS.

BOOKWORM. This is a peculiar service in that you may upload your own book, but the only format you get is the EPUB format. It is also more for reading than publishing (as far as I can tell; more information on this is welcome).

SMASHWORDS. This is the Q-DOS of e-book building/formatting. It’s very quick. And yeah, sometimes it’s dirty, especially if you don’t format your Word document correctly (as in, according to standard word processing practices and to SmashWords’s style guide). That’s the con. The pro is it’s fast and you can charge for your work.

I’m making several assumptions here. The FIRST assumption is that you want your book to be in as many electronic formats as possible. The SECOND assumption is that you want to have those formats available to you on your own hard drive for dissemination as you please. The THIRD assumption is that you want your work to have widespread visibility across the interwebz. The FOURTH assumption is that you might want to get paid for your work.

So let’s talk about SmashWords.

I heard about SmashWords from Eugene Woodbury quite a while back, who used it for his novel Path of Dreams, but I dismissed it because I thought the work had to be offered free. Then Zoe Winters used it for her free novella “Kept.” Okay. But then Aaron Ross Powell used it to offer his draft of The Hole in more formats than Kindle right after I bitched about it. Then RJ Keller used it to offer Waiting for Spring, and that’s when I had the V-8 moment.

I figured, well, what the hell, I’ll try this thing. So I took a vignette from The Proviso‘s world (not in the book) called “25 to Life” and decided to put it on Smashwords.

CAVEAT: “25 to Life” did not call for fancy formatting like The Proviso does. The Proviso has blog posts, e-mails, news clippings, court transcripts, social services records, a wedding announcement, and other specialized formatting that required different fonts, spacing, and margins to make those items look good. If you have something like that, this WILL NOT WORK for you.

Assumption 1. That you want your book to be in as many electronic formats as possible.

They have this nifty little API they call the “MeatGrinder.” It will turn a plain, properly formatted Word document into any one or more of the following digital formats:

Format Full Book
Online Reading (HTML) View
Online Reading (JavaScript) View
Kindle (.mobi) Download
Epub (open industry format, good for Stanza reader, others) Download
PDF (good for highly formatted books, or for home printing) Download
RTF (readable on most word processors) Download
LRF (for Sony Reader) Download
Palm Doc (PDB) (for Palm reading devices) Download
Plain Text (download) (flexible, but lacks much formatting) Download
Plain Text (view) (viewable as web page) View

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As you can see, that’s a lot of variation. I got both The Hole and Waiting for Spring in the RTF format, as that was the easiest for me to convert to my eBookWise reader. Powell asked for $2.99 and Keller offered hers for “you set the price.”

Assumption 2. That you want to have those formats available to you on your own hard drive for dissemination as you please.

I don’t even know if you have to buy it yourself (if you set a price) to download which formats you want to offer from your own site or elsewhere, but even if you do have to, you got off cheap in both time and money.

Don’t be an ass. Be courteous and leave it up on SmashWords. They did the work for you.

You will NOT be able to get a straight HTML document to download and then tweak to other formats, which is good.

Assumption 3. That you want your work to have widespread visibility across the interwebz.

The founder of SmashWords, Mark Coker, says: “Our mission is to give every author a chance to find their audience.”

SmashWords is gradually gaining in name recognition and usage. Augment your presence on SmashWords with placement of your work elsewhere on the ’net. It benefits you and SmashWords (you know, the people who did the work for you).

Assumption 4. You might want to get paid for your work.

There are several payment options at SmashWords, which I’ve addressed. In my first “creating ebooks” post, commenter and indie author champion Morris Rosenthal told me about e-junkie.com, which is a payment portal for downloads. He’s had quite a bit of success with this method, though I can’t vouch for it at this time (although I do intend to check it out).

However, as far as I know, SmashWords is the only independent e-publishing vendor that offers an API process AND a payment portal and quite frankly, there’s just nothing else that beats that, even if you do have to sacrifice a little formatting.

So after having put “25 to Life” up on SmashWords, used their API, seen their output, what do I think?

The HTML and Java versions (the ones that you read on your computer) are very pretty and you can adjust fonts, colors, and sizes as you like.

The plain TXT ones are, well, plain text. It says “may lack some formatting,” but if you know anything about plain text, you know that means NO formatting.

The EPUB (use with Stanza for iPhone/iTouch, Adobe Digital Editions) format doesn’t seem to have centered anything, but I can live with that.

The LRF (Sony) and PDB (Palm) didn’t pick up the italics, which is something I CAN’T live with, but it’s being worked on right now (no promises!).

The PDF looked like a manuscript because, well, it comes from a plain Word document, so you know that going in.

The MOBI/PRC (Kindle, MobiPocket) looked great.

The RTF is obviously going to look just like a Word document, and it’s my go-to for conversion to IMP (eBookWise), so I don’t care how it looks.

If you follow the SmashWords style guide to the letter, you’ll have a slew of decent-looking e-books (including EPUB!) as defined by my last post on “the page” and you’ll get them in about 3 minutes, along with a payment portal.

SmashWords is an elegant little API, and it’s still in beta testing. I can’t wait to see what it’ll be at full force.

A rose by any other name

There’s been a lot of discussion lately about the definition of a “book,” or more specifically, the proper formatting of an e-book, and the definition of a “page” and its importance in the New eWorld Order.

I’m here to tell you: Unless it’s on paper or in PDF, they ain’t no such thing as a page.

I’ll admit that it took me a while to get used to reading on my eBookWise. Between the whacked-out spacing and the left justification and the lack of paragraph indents, it looked…sloppy. Inferior. But I stuck with it and realized that each book is formatted differently; some are prettier and easier to read than others, but mostly not. I did, however, have problems even with the “prettiest” of the formatting. I was able to adjust my expectations of the presentation once I realized it was a function of the DEVICE and that the DEVICE was not a print book. The print book and the e-book simply have nothing in common except the words they contain: not headers, not footers, not design, not formatting, not…page numbers.

To use the “page” as common ground, each user must have the same edition of a paper book and/or the same edition of the PDF file, but that’s a fairly easy task to accomplish.

In any other format, however, it’s nearly impossible without each user having the same device, the same font settings (i.e., large or small), the same page view settings. Gentlemen, let’s synchronize our devices. Taking the probability of that into account, then, the concept of the “page” vanishes.

The latest argument I have seen for the need for strict pagination in e-books to approximate or duplicate that of a print book is for reference books and the uses of academia viz. for annotation and bibliography, tables of contents and indices, footnotes and end notes. What this demonstrates to me is ignorance or lack of vision or an inability to understand the vast differences in the format, and the capabilities and limitations of each.

ANNOTATION and BIBLIOGRAPHY

quadWhen your bishop or your preacher or your pastor or your minister or other Protestant-type ecclesiastical leader gets up and wants everybody to flip open their Bibles, does s/he say, “Please turn to page 1436 in your Bible”? No. He says, “Romans chapter 15.” (Cause that’s where mine is. In the King James Version. What if you prefer to use a different version? No problem! Romans chapter 15 is still where it’s supposed to be, which is between Romans 14 and Romans 16.)

When your English lit professor or your director or your acting coach directs you to a certain passage in a Shakespearean play, does he say, “Please turn to Hamlet, page 783”? No. (Well, first of all, he’s OBVIOUSLY working from an anthology if it has 783 pages to begin with.) He says, “Please turn to Act 2, Scene 2, Line 35.” So what this means is I was smart and brought my little bitty Hamlet and everybody else was stupid and brought their big fat anthologies. And it makes no difference whatsoever.

The two print books, Bible and Shakespearean anthology, have page numbers. But they aren’t referred to or necessary for annotation or bibliography. In fact, the only thing they’re used for is within the book itself to create tables of contents and indices.

So let’s talk about that.

TABLES OF CONTENTS, INDICES, and FOOT/END NOTES

There’s only one thing a table of contents and/or index is good for: To find your place in the book. Thing is, in a print book, that’s the only way you can find anything…maybe kinda sorta quickly.

In an e-book, the tables of contents and indices have completely different purposes. In fact, an index isn’t even necessary in an e-book, although I would argue that a table of contents is. However, their function and mechanism of use are entirely different from that of a print book.

1. It’s called a hyperlink.

Now, don’t be scared. I’m sure you’ve seen them before here and elsewhere on the interwebz. You put your cursor over it and click and boom…you’re somewhere else on the interwebz. Cool, huh?

You can do that in an ebook, too.

A list of hyperlinks in the beginning of the e-book serves the same function as the table of contents serves in a print book. A print book has page numbers after the chapter name. An e-book has a hyperlink you touch with your stylus and boom, you’re there, same as it works on the interwebz. No page numbers? No problem! Not necessary at all.

But hyperlinks are good within the text, too. If a word is hyperlinked, you touch it with your stylus and it takes you to further reading. They used to be called “footnotes” and “end notes.” Don’t need those anymore, either. Oh, they’re still footnotes and end notes, but they have no precise structure because it’s not necessary. The device will take you where you need to go.

2. It’s called the “find” function.

You can’t do this in a print book. There is no CTRL-F. There is no “Find.” You go to the table of contents and/or the index and if you’re lucky, that book had an excellent indexer. If you’re not, well, good luck to you then. I’m going out to get some Chinese while you look for that reference. Want anything?

Is there an e-reading device that doesn’t have a “find” function? If there is, smash it and get something else, ’cause there is no point to an e-reading device without a “find” function. Because why? Because there are no page numbers.

If the argument (with regard to reference material) is that e-reference books can’t be annotated or bibliographed or referenced, there’s a simple way around that. Organize the book in some other fashion, a la the Bible or Shakespeare. It’s been done. The system’s only been around for a few hundred years now. If it ain’t on paper, it ain’t got pages.

And if it’s inevitable, just lay back and enjoy it.

Creating e-books

Note: I cross-posted this on Publishing Renaissance on December 24, 2008.

I’ve been thinking about offering a quick’n’dirty series on how to create various ebook formats, wondering if independent publishers (or even micro- and small presses) know how to disseminate their wares effectively in electronic format. I know PDF is the fallback position and while I have a love/hate relationship with PDF (formatting, yay! reading on computer, boo! hiss!), most people who don’t have an ebook reading device pretty much are stuck with the computer.

(This is one reason I have issues with places like Lulu, iUniverse, AuthorHouse, etc. Their electronic delivery is exclusively PDF. I don’t know if the authors have the option to create other formats or even if they’re inclined to do so, but I urge those indies who choose such providers to check it out and diversify.)

SmashWords has a grinder program that allows you to upload your document and then spits out various electronic incarnations of it, but it has formatting issues, which is to say, some it ain’t pretty especially if you have a not-very-well-formatted RTF document to begin with. Oh well and get over it. They do a marvelous job with what they get and it’s a few hundred steps in the right direction—not to mention the fact that once you get it on your ebook reading device, it probably won’t make you any difference.

But in case you do want to know how it’s done (or, more properly, how we did it, properly or not), what tools we used, why—and we invite others to correct us on more efficient ways to do it (that doesn’t involve Book Designer, thanks)—here’s the first and most important thing you have to do:

Learn XHTML and CSS. Really.

O’Reilly at Tools of Change is pushing for all formats to be based on XML, but if you’re reading this post, this is probably a DIY project and XHTML is, IMO, easier to learn. You will need this for every format you might want to offer (except PDB [Palm] and as an ebook application [iApp] to be sold in the iTunes store).

After that, it’s all tweaks and about 6 different pieces of (almost free) software.

Go on now and learn XHTML and CSS. I’m not going to post tutorials on that when others have done it better than I.

The holiday TBR pile

In order:

Waiting for Spring by RJ Keller

Currently reading. Excellent, excellent work.

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The Duchess, Her Maid, The Groom, & Their Lover by Victoria Janssen

Started. I wanted to read this book but then saw the ebook price ($11.30! for an ELECTRONIC book!!!), bitched about it, then was offered a copy if I would review it, which I will. I will admit, however, that I find myself reading it through the filter of some blogging unpleasantness elsewhere.

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The Hole (Draft) by Aaron Ross Powell

Started. This seems more of a visual novel to me (I’m a visual reader) and I have to have some quiet time to do it. Between the DDJ (damned day job) and the Tax Deductions, finding sufficient quiet time has been difficult.

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Jukeboxes and libraries

I have a bunch of beautiful books. They’re mostly in hardback because I don’t see paperbacks as objets d’art the way I do my hardback books. Oh, don’t get me wrong, I read hardbacks, certainly. If I have it, I read it. But there’s just something substantial about a hardback book. Specifically, I’m thinking of my faux leatherbound books, but no matter.

As I go around the ebook blogs like Teleread and The Book is Dead, a bunch of dissociated rememberies from my childhood plague me. They’re always the same ones, played in different order, but in a loop:

Remembery #1.

The mp3 player was only a Wish when I was a child (think 1970s) with my little panda transistor radio barely capable of tuning in the jazz station, but playing disco just fine and dandy. Rock the boat, don’t rock the boat, baby. Rock the boat, don’t tip the boat over.

I had my Wish in my mind like a jukebox, playing all the songs I loved and none of the songs I didn’t love, all in one place, in the palm of my hand. Even as I got older, I couldn’t afford to buy albums and then, once I got a “boom box,” couldn’t afford to buy cassettes, either. I taped random songs off the radio and tried my best to come up with as clean a version as a K-Tel compilation cassette as I could. It didn’t work and my wish became a longing so intense sometimes I couldn’t bear it. Then I got a Walkman, which was a step up, but my ADD/OCD could not be happy. Why, oh why, was there no way to buy a song at a time? What would that look like? How could it be done?

My Wish: a jukebox in my hand, with all the songs I loved and none of the songs I hated, with the ability to purchase one song at a time.

Remembery #2.

Dark house post family bedtime. Flashlight. Book. Covers. You all know this routine. For my mother, it was hiding in the back of a closet. With a flashlight. And a book. Why didn’t my book come with a light? You know, something handy, that I could clip onto it? That way I didn’t have to give my flashlight a blow job every time I had to turn the page.

Remembery #3.

Jean-Luc Picard sitting in his cabin reading a hardback book. To me, this was nothing until a crew member questioned him. Wesley, maybe? I can’t remember. Too young to know what a hardback book with paper pages was. To Picard, it was an antique. To Wesley, it was a novelty.

DISCLAIMER: I didn’t watch Star Trek much. Not the original, not the Next Generation, not Voyager, or many of the spinoffs (although I actually enjoyed Deep Space 9 because everybody on that show had serious faults and weren’t a bunch of Mary Sues and Gary Stus running around knowing how to deal with every situation). This is why my remembering an STNG episode is so…exceptional. And it had to do with a book and what must have happened to books to evoke the reaction Picard’s hardback paper book evoked.

Something that could store a library in one spot? Like my dream of a jukebox in my hand. Could it be? A library in my hand?

Don’t get me wrong. At that point, I was old enough to know it could be done, but I wasn’t getting my hopes up because the jukebox in my hand hadn’t materialized yet or if it had, I didn’t know about it.

You have to know something about me that makes my need for such things a compulsion (you know, besides my mental disorders): I am an anti-packrat. I hate Stuff. I have Stuff I don’t hate, really, but if it can be condensed, packed, and stored out of sight until I need it, so I can have SPACE, I am more kindly disposed toward Stuff. (Oh, Space Bags, how I would love thee if every blanket we own weren’t in use because it’s as cold as a witch’s tit outside.) I don’t like knickknacks, either. And as I get older, the Mies van der Rohe school of architecture (mid-century modern) gets more and more attractive to me.

The only things I collect and store without driving my OCD/ADD batty is data. And mp3s. And now, ebooks.

(I like lots of art, though, so as soon as the Tax Deductions stop coloring on the walls, I’ll paint and put up my art. It’s difficult to deal with the child who writes her name on the wall and then blames her little brother, who doesn’t know how to read, much less write.)

I haven’t quite figured out how to go completely minimalist, given the life of a family and its needs for Stuff.

But the jukebox-and-library in hand is a good start.

The perfect bookstore

Part 2 | Part 3 | Part 4

Hey, publishers and booksellers. Let me help you solve all your problems, ’kay? Behold the perfect bookstore:

The problems? You know exactly what they are and obviously you aren’t interested in solving them.

You booksellers have been rolling around on the back of the consignment system like it’s catnip for too long—and it’s still going to bite you in the butt.

You publishers are doing everything you can to stymie ebooks and are determined to cling to your outmoded ways. You can lay off people all you want, but you’re not actually willing to do what it takes. Never fear, though! The economy will help you with that.

Now, in a quaint little town that is a suburb of Kansas City, they have a town square surrounding the 19th-century county courthouse. In one of those slender 19th-century 2-story buildings, there is a mom’n’pop bookstore that has been there for, oh, EVER. The top floor was always for used books, the bottom floor stocked to bursting with books. Then they put in a coffee shop. Last week, we found out they were phasing out the books altogether. Now, I ask you. What is a bookstore without books? It’s not. It’s a coffee shop.

I’ve been thinking about these issues for a long time and shaking my head sadly, wondering how long it’ll take before the consignment system collapses.

Say the above drawing is the bottom floor of the aforementioned 2-story 19th-century storefront on the town square. The 2nd floor could house a coffee shop or used books or books that you wanted to order to keep in stock (and you paid for them up front on a wholesale basis) because you’re a bookseller and you love books and books are a perfectly reasonable thing to have in a bookstore.

But do you see what is going on? A way to be inventory-free, using the just-in-time inventory system that half the rest of the retail industry in the world has been using for going on 15 years now.

You, Random Reader, are a book lover. You want a book you can hold in your hands. You go to Quaint Bookstore and they do not have what you want in their meager stock. NO PROBLEM! You sit down at one of the book stations. You browse the computer catalog (probably Ingram or Baker & Taylor). You pick your book. You punch in your credit card number (tied to the store’s point-of-sale system). The order goes directly to one of the Espresso machines behind you. You wait 10 or 15 minutes (by which time you’ve probably already ordered another 3 books), and out pops your book. You are GOOD TO GO.

Or hey! Maybe you don’t want to wait the 10 to 15 minutes, so you tap into your Quaint Bookstore account from home or work or school and order the book that way. You can pick up your Espresso when you pick up your espresso on the way to or from work or school.

And say you want an e-reading device, but you don’t want to get burned. You go to Quaint Bookstore and you pick up one of their demo devices loaded up with ebooks. You sit go upstairs to get an espresso (heh) and read for a while to see if you like it. If not, go back, pick up another one, and make sure you like what you’re getting. Then you buy it and boom, healthy profit for Quaint Bookstore on an e-reading device (which will probably get the customer back to buy at least 1 print book for every 10 ebooks they read—okay, I made up that number, but still!).

Honestly, I do not know why this has to be difficult. The technology’s there, waiting—no, begging—to be used. The consumers are there and will grow as the economy cycles back up again. With one Espresso machine, Quaint Mom’n’Pop Bookstore could get rid of its book stock, but still be a bookstore.

Did I mention there is a small liberal arts college in this town, too? Can you say “bypass the college bookstore for your textbooks”? Ka-ching.

But you know, I’m not even sure this particular Quaint Mom’n’Pop Bookstore ever heard of an Espresso and probably are afraid of ebooks, and are unwilling to look past the death of the consignment system. (I should probably ask them those questions before I assume things, eh?)

I tell you, the time is (almost) right for a new breed of independent bookseller.

 

Zoe Winters’s “Kept”

Kept
by Zoe Winters
published by IncuBooks

Zoe is an independent publisher I “met” by happenstance when I got soundly thrashed on Dear Author for suggesting that a multi-published author whose 3-book SERIES contract had been canceled after book 2 (leaving her fans out in the cold with characters they loved) actually self-publish the third book in the series (you know, since her rights had reverted back to her and she already has a fan base salivating for it). Good gravy, you’d’a thunk I’d said the Rapture was coming tomorrow and they’d all be left behind and have 666 burned into their foreheads bwahahahahaha burn in hell losers.

Anyhoo, as Bob Ross would say, it was a happy accident.

Kept is a free novella you can find at her site (link above) in PDF form. You can find it at Amazon in Kindle for 80¢ and you can find it on Smashwords in various formats for those of us who bitch if we don’t get it the way we want it. Somebody call me a waaaaahmbulance.

And really, “free” is my second-favorite four-letter f-word.

Here’s the blurb:

Greta is a werecat whose tribe plans to sacrifice her during the next full moon. Her only hope for survival is Dayne, a sorcerer who once massacred most of the tribe. What’s that thing they say about the enemy of your enemy?

Now, I don’t do much paranormal and I really don’t like shapeshifters, but throw the word “sorcerer” or “wizard” or “warlock” at me and I’ll take a second look. And I’m glad I did.

Beefs first:

The story was a little choppy in moments of transition, but I’ve seen that so much lately that it doesn’t bother me as much as it used to and, I’m guessing, readers are being taught to get used to it and, by extension, writers are doing it more.

Also, the story could’ve been longer with more explanation of the world. I (Random Reader who likes really really really long books) would have liked that. Let me get you some salt for that opinion.

Good stuff:

What glimpses of their world I got, I liked. I could tell it wasn’t a half-assed world half-thunk-up on the fly, and that it had depth and detail underneath. (Repeat: wanted more.)

I really enjoyed the hero’s crankiness and the fact that he was “old” (how old we’re not told, but I inferred around a century). I liked that when the hero and heroine had sex pretty nearly upfront it was because of species-specific hormone issues (i.e., cat in heat) that she usually controls with medicine, but didn’t have her medicine with her.

I laughed a lot through this book. The banter is witty and cute, seems natural to both of them, and gave the characters the depth that natural humor brings to people.

The cover’s pretty and the interior design is good. In short, it’s right up there with a lot of the novellas in the anthologies by traditional publishers that are on bookstore shelves and much better than a lot of other stuff I’ve read lately from the e-presses that I paid for. I enjoyed myself.

Coulda been longer. Did I say that?

So. If you get it from Smashwords, leave a tip, okay?

Oh, Tipper, where are you?

So our application to get The Proviso into the iTunes store was denied. Seems it’s a tad too racy for the terms of service. Who’d’a thunk it, right?

Roger from eBook App Maker tells us that Apple is in the process of applying a ratings system to their games and he doesn’t think it’ll be too long until they start in with the ebook apps. So instead of sanitizing the book, we’ve decided to wait until Apple has a rating system.

UPDATE:

Today Richard Curtis (I love this guy, really) discusses Steve Jobs’s dismissal of ebooks as a viable revenue source a la iTunes with the comment, “People don’t read anymore.” I’ve discussed this before and it makes my head explode every time I think about it.

Fortunately, a number of determined and enterprising programmers took it upon themselves to spec – or hack – a reader application for the iPhone. And even more fortunately, Jobs did not discourage them. One hopes he realized he had spoken recklessly.

There is another way to read The Proviso on the iPhone/iTouch and that’s using Stanza and our EPUB format (included in the zip file).

But he also talks about Fictionwise:

Aside from the satisfaction of seeing Steve Jobs proven wrong, it’s also inspiring to see Fictionwise taking this initiative. We at E-Reads are big fans of Fictionwise. It is our principal e-book distributor and a major reason why this industry is beginning to thrive.

Now, I like Fictionwise, I do. But we can’t get on Fictionwise, either, because they require a publisher have 25 different titles by 5 different authors and although B10 Mediaworx does have titles in the works by people other than I, it’ll be a long time before we see that goal realized.

Book Review: The Truth About Roxy

The Truth About Roxy
by Jenny Gilliam
published by The Wild Rose Press

I like the longer single-title contemporary romance (no suspense, thanks, and the category lengths are just way too short) and lately, the ones I really like have been coming out of the smaller e-presses. They’re not as well edited as I’d like, but they’re fun reads whose story lines seem to stick with me quite a while.

The Truth About Roxy was a light, fun read that still managed to make me laugh and cry. I’ve read another of this author’s non-suspense novels (Letting Luce) and it was just as light and fun. Even *I*, lover of all alpha heroes monied, adore that Jenny’s characters are normal people like me, with normal-people jobs and normal-people problems.

Here’s the blurb:

Roxy Palmer is a walking, breathing cliché. And darned tired of it. Working as the assistant librarian in her small, Southern home town, Roxy also anonymously pens the local love column, ASK PAULA ROCKWELL–Thorton, Georgia’s answer to Dear Abby. But when the door leading to Roxy’s lifetime dream is slammed in her face by one of the good ol’ boys, Roxy brings out the big guns–and turns the genteel town upside down with her racier, feminist, home-wrecking new format. Paula Rockwell is making Sheriff Noah Kennedy’s life crazy. He’s got angry husbands lined around the block, demanding the cancellation of the column, fights breaking out and women catching their boyfriends’ trucks on fire. If he ever gets his hands on that woman… But he’s got his hands FULL of Roxy at the moment, and if he ever discovers the truth about Roxy, all hell will break loose.

Beefs first:

I thought Noah’s extreme reaction to Roxy’s coming-out (as it were) was too much, because he’d known her all his life and he should’ve understood her better.

And oh, that cover, bless their hearts. [Insert longsuffering sigh here.]

Good stuff:

Again, fun, light romp. The characters were engaging and I believed in the nutjobs and the goofy backwater Southern town because they were drawn so vividly.

I had a really good time with this book, and that’s all I care about.